Had a gutful of gambling?

Gambling ads are normalising gambling

Gambling has become so normalised we don’t recognise it. The warnings we hear are ‘gamble responsibly’, and it’s a message that lays blame on the person gambling. We wouldn’t tolerate ‘smoke responsibly’ as a public health message, would we?

A Nielsen research report indicates the gambling industry spent $287.2 million on advertising in Australia in 2021, excluding in-stadium advertising or sponsorships, an increase of $15.9 million from 2020. Reports also show that expenditure on sports betting ads have increased five-fold. If you feel that gambling ads are everywhere, it’s not just you.

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