Join us to end gambling harm
Help put an end to gambling advertisements

Gambling advertising ban
In 2023 MP Peta Murphy handed the government a report called “You Win Some, You Lose More”, a unanimous set of recommendations from a cross-party parliamentary joint committee. The key is a full ban on all forms of gambling advertising and marketing, phased in over three years. This is because we know ads normalise gambling, induce people to gamble more, and mislead children.
The government still hasn’t made an announcement.
Since the report was delivered, Wesley Mission has been working with our reform friends to convince the government to implement all the recommendations.
It’s harder than we thought – the evidence is clear, public opinion is clear, the joint committee was clear. A total ban. Like tobacco is banned.
We don’t understand why the government won’t do the right thing – except maybe the gambling industry, the broadcast industry, the sports industry all want to keep their profits, and are pressuring the government.
Your email can counter that pressure. Use the buttons below to take action.
Why we need a full ban on sports gambling ads now
Our CEO, Rev Stu Cameron was recorded in October 2023 explaining why we need a full ban on sports gambling ads.
Helpful resources
If you are interested in exploring more on this topic, here are some useful resources:
- A better bet: How Australia should prevent gambling harm, Grattan Institute 04.09.2024
- Why Labor refuses to ban gambling ads, ABC News Daily, 03.09.2024
- It’s changing our lives, not for the better: teens want action on gambling, Deakin University, 01.08.2024
- You Win Some, You Lose More Parliamentary Report, 06.2023
- Gen bet: a plain English summary of research into gambling and young people, VRGF 2021
- The second national study of interactive gambling in Australia (2019-2020), GRA 2020

FAQs
How does Wesley Mission set its advocacy priorities?
How can I get involved?
There are several ways individuals can help support our advocacy work, including:
- Signing up for a gambling reform campaign at Pokies - You're Being Played.
- Signing our petition to shut down poker machines at midnight: Petition on poker machine shutdown hours | Wesley Mission.
- Subscribing to our advocacy quarterly newsletter by emailing us at advocacy@wesleymission.org.au.
- Telling a friend and encouraging them to support our campaigns, too.
Alternatively, as an organisation, you can:
- Become a reform partner by emailing us at advocacy@wesleymission.org.au to discuss options.
How do I stay up to date on your advocacy efforts?
How do you work with policymakers and other organisations to create change?
- We work with over 40 organisations ranging from Domestic Violence NSW to Financial Counsellors Australia (NSW) to faith groups. They see the impact of gambling harm on their clients and those in their communities.
- Wesley Mission also regularly meets MPs, councillors, public servants, policy developers and decision makers at all levels of government.
How do you measure the impact of your advocacy work?
- We have called for five legislative or regulatory reforms this term of state government. Some have already been announced, others are partially addressed, while others are under negotiation. We still have over two years before the next election to achieve success!
- We conduct and publish six-monthly Community Attitudes to Gambling Surveys which track changes in community sentiment around reforms.
- Our analysis of the losses through poker machines, released quarterly by Liquor and Gaming, is a standard reference for journalists and community organisations. We monitor media uptake and audience reach, showing increased interest every quarter.
-
We regularly monitor media mentions of gambling reform, where Wesley Mission is often the only NSW based gambling reform.
Authorised by Rev Stu Cameron, Wesley Mission, 220 Pitt Street, Sydney NSW 2000.